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News

News stories: Interactive

30.07.2015

Sure ‘Dry Run’ Digital Campaign

Sure ‘Dry Run’ Digital Campaign


We've just completed an interactive film for the world's leading deodorant, Sure, directed by Jason Edwards. Working with our friends at TMW Unlimited we created an interactive 'mock' interview pitching the viewer against intimidating ex-Dragon, Kelly Hoppen. The film forms a central part of The Sure Dry Run - 'Can you handle the pressure?' campaign, currently running across all Sure's social media.